Selling Tips

The Golden Rule For Preparing Your Home For Sale

De-clutter, de-clutter, de-clutter!
A home will shine when it is allowed to ‘breathe’ free from unnecessary clutter. Be ruthless in your approach. Store and remove valuables and hire a skip if necessary for the end of the road items.


The illusion of space.
Removing excessive furniture items allowing for a free flowing home with appropriately styled furnishings pulls at the emotional heartstrings of potential purchasers. Less is always more.
Clean & fresh like a ‘display home’. Buyers should feel you have prepared your home especially for them. First impressions count and there is nothing like a clean and sparkling home to have a significant impact in those first few seconds.


If it needs repairing – fix it.
Everyone is so busy. Potential buyers are prepared to pay for someone else’s sweat and effort. They are also prepared to negotiate down should they feel there are major repairs to attend to. Noncritical minor repairs and perceived owner neglect may also lower the price or lengthen the time to sell.

Entertain The Five Senses

Emotion is everything. Your aim is to create just the right atmosphere by presenting your home at it’s best. With some simple techniques you can set the scene to make your property feel ‘just right’.

Sight
Flowers in the living areas and a fresh fruit bowl in the kitchen.
Touch
Clean surfaces, walls and bench tops.
Sound
Soft or classical background music; just like the display homes.
Smell
Brewed coffee & tea or the aroma of home made bread.
Taste
A freshly baked cake or muffins to take

Key Steps To Success

First Impressions Count
Presenting your home at it’s best is not only about the buyers first impressions and getting them emotionally attached; its also about giving you the confidence that you are going to market fully prepared and not leaving anything to chance

Market Like Richard Branson
You can’t sell a secret. So investing in a professional marketing strategy is an insurance policy to ensure you don’t undersell your home. The more people who see your property the better the chance you have of achieving the highest sale price.

Price It Correctly
Establishing an accurate price guide to attract the right buyers and creating an environment of competition helps to drive sale prices upwards. Pricing it too high, and you will miss the market. Think like a purchaser; research like a purchaser.

Negotiate
One of the best ways to come through the selling process is to seek professional advice. Engage an estate agent who can handle and are trained in professional negotiating on your behalf. You are selling one of your most valuable assets; you simply don’t get a second chance at getting it right.